Reviews

Judge.me vs Loox

Which Shopify review app should you install in 2026?

Verdict: Judge.me for most stores; Loox when photo reviews are the product.

Checked 23 August 2026

The two apps compared

Judge.me Product Reviews App

by Judge.me
Top pick

Collect unlimited product reviews, star ratings, testimonials

5.0 (44k) Free plan availableShopify
Best for: Almost every store. This is the default choice unless you need a retention platform.
What it does well
  • 43,000+ reviews at a 5.0 average — the most validated app in this entire index by an order of magnitude
  • Free plan collects unlimited reviews with photos and emits rich-snippet schema
  • Imports from Yotpo, Loox, Amazon, Etsy and AliExpress, and exports out again
  • Syndication to Google Shopping, Meta and TikTok Shop on paid tiers
Trade-offs
  • Default widget styling needs CSS work to look native in a premium theme
  • AI replies, summaries and translation are gated to the $15/mo Awesome plan
Full review Shopify listing

Loox — Product Reviews App

by Loox
Best visual

Convert more with visual product reviews, superpowered by AI

4.9 (9.1k) Free plan availableShopify
Best for: Visual categories — apparel, beauty, homeware — where photo reviews carry the sale.
What it does well
  • Best-looking photo review galleries in the category out of the box
  • 9,000+ reviews at 4.9
  • Photo-first request flow reliably produces more visual UGC than text-first competitors
Trade-offs
  • No free-forever tier of Judge.me's generosity — costs scale with order volume
  • Text-heavy categories pay for visual features they will not use
Full review Shopify listing

These are the two review apps Shopify merchants actually shortlist, and the choice is less about features than about what your category needs. Judge.me is the volume play: the largest install base on the platform, a free tier that collects unlimited reviews with photos, and rich-snippet output that works out of the box. Loox is the visual play: it produces more and better photo reviews because the entire request flow is designed around getting a camera involved. If your product photographs well and your shoppers want to see it on a real person or in a real room, that difference is worth paying for. If it does not, you are paying for gallery polish you will not use.

Round by round

Scored on what decides it

Judge.me Product Reviews App takes 3 rounds, Loox — Product Reviews App takes 2, with 1 tied.

AxisJudge.me Product Reviews AppLoox — Product Reviews AppWhy
Free tier Wins — Judge.me's free plan collects unlimited reviews including photos and emits schema. Loox has no equivalent free-forever tier, so a store with no budget starts on Judge.me by default.
Photo & video quality — Wins Loox's galleries look better with no CSS work, and its request sequence produces a materially higher share of reviews with images. On apparel and beauty this shows up in conversion, not just aesthetics.
SEO & rich snippets Tie Tie Both output valid Product schema with aggregateRating. Neither has an advantage once installed correctly — the failures in this area come from themes emitting duplicate schema, not from the app.
Integrations & portability Wins — Judge.me's install scale means every ESP, theme and marketplace has been tested against it, and it imports from — and exports to — more platforms than anything else in the category.
Cost at scale Wins — Judge.me's paid tier starts at a flat $15/mo. Loox's pricing scales with order volume, which is the right model for some stores and an unwelcome surprise for others. Model both at your projected 12-month order count.
Design out of the box — Wins Judge.me's default widget styling needs CSS attention to look native in a premium theme. Loox drops in looking finished.
Decide

Which one is for you

Choose Judge.me Product Reviews App if…

  • You want the strongest free tier in the category
  • You need imports from Yotpo, Amazon, AliExpress or Etsy
  • You prefer flat monthly pricing over order-based pricing
  • You want the most-tested app in the category
5.0 · 43,893 reviews Shopify listing

Choose Loox — Product Reviews App if…

  • Photo and video reviews are central to how the product sells
  • You are in apparel, beauty, jewellery or homeware
  • You would rather pay than spend a day on CSS
  • Order-based pricing suits your volume
4.9 · 9,055 reviews Shopify listing

See all review apps